Friday, February 14, 2020

Sport obermeyer, Ltd. Case Study Example | Topics and Well Written Essays - 750 words

Sport obermeyer, Ltd. - Case Study Example Employing use of 1,200 units would also assist in faster production and achievement of the 10 percent capacity target before the end of projected seven months. Choice of 1,200 units remains consistent and convenient for other styles used by Obermeyer. Forecasts of all the individuals in Exhibit 10 range up to 20, 000 units, therefore, affirming consistency with Wally’s production projection. The units would also not face more stringent rules because Hong Kong places fewer restrictions on minimum orders quantities for a given company. Therefore, the company would experience fewer risks in sourcing the units. It is imperative that quality products result from the use of manageable units. Obermeyer should conduct time operational change in the process of sourcing and production of raw materials. Conducting time operational change would involve reducing the period of acquiring raw materials from suppliers. Initially, Obersports suppliers took a longer time of 90 days to supply raw materials that consequently slowed the production process. Time operational change would ensure prompt production and improvement in performance of the company. Consequently, reducing period of sourcing raw materials and production process would effectively help Obersports to meet its market demands. Obermeyer should conduct market research and establish stronger business links with its retailers. Apparently, sale of Obermeyer products remains seasonal with its peak on December and January. Operational change that would ensure timely delivery of products in large quantities to trusted retailers would improve sales. Obermeyer should give its established retailers goods on credit to ensure timely delivery to the market. Obermeyer should conduct publicity campaigns to accelerate the popularity of its produce among retailers and customers. Proper advertisement would solve issues associated with retail replenishment orders. Currently, selling of Obersports products fluctuates throughout the

Saturday, February 1, 2020

OXIDATION OF METHIONINE BY SINGLET OXYGEN Essay

OXIDATION OF METHIONINE BY SINGLET OXYGEN - Essay Example Its electron arrangement is different from abundant normal diradical triplet oxygen. Singlet oxygen can be formed from triplet oxygen with the assist of photosensitizers, like Rose Bengal. Such compounds use light to convert triplet into singlet oxygen. Due to low activation energy and its electron configuration singlet oxygen is a highly reactive molecule and can readily form bonds with a number of organic molecules. It is less stable than the normal form of oxygen. However, depending on the environment singlet oxygen has the possibility to exist for more than one hour at room temperature. (Schweitzer, et al., 2003) One of the reactions that singlet oxygen can take part in, is the oxidation of amino acid residues of proteins. Cysteine and methionine residues are particularly susceptible to such forms of oxidation. In contrast to oxidation of other amino acids, this type of oxidation is reversible. Both R- and S-stereoisomers of methionine sulfoxide form as a consequence of methionin e residue oxidation. The reaction can be reversed with the aid of stereospecific methionine sulfoxide reductases which can be found in most cells. The enzyme catalyses the formation of methionine residues from methionine sulfoxide (Carey, et al., 1984). ... (Stadtman, et al., 2005) This work, for example, uses methionine oxidation by singlet oxygen, generated using Rose Bengal and laser as a radiation source. This report is initially focused on describing the key literature associated with oxidation of methionine by singlet oxygen, highlighting relevant for the project issues and arguments, then moving on to presenting the research that has been done so far, making accent on the methods used and results achieved, before finally identifying the existing gaps in the study and setting up a plan for future work. Singlet and triplet oxygen Triplet oxygen is the most stable and abundant form of oxygen. The difference between two forms of oxygen can be seen by comparing the molecular orbitals of both forms (Figure 1). Figure 1: Triplet (left) and singlet (right) form of oxygen. (Min and Lee, 1999) (Frimer, et al., 1985) To define spin states of molecules spin multiplicity is used. It can be described as 2S+1. Here S is the spin quantum number, which is 1 for triplet oxygen. Therefore, the spin multiplicity for triplet oxygen is 3 and it is paramagnetic. Triplet oxygen easily reacts with radicals, but peptides in general and methionine in particular are in the singlet state. Singlet oxygen, in contrast, has different electron configuration in the ?-antibonding orbital. It is a non-radical, electrophilic molecule. The spin quantum number is 0 and multiplicity is 1, these parameters characterise the form of oxygen presented on the Figure 1 as a singlet. It does not follow the Hund’s rule, extremely reactive and 22.5 Kcal/mole higher in energy then triplet oxygen. Five excited states are produced due to electron repulsion. The 1? represents the singlet form which is responsible for the reaction with

Friday, January 24, 2020

Great Expectations - Miss Havisham and Abel Magwitch are Living through

Great Expectations - Miss Havisham and Abel Magwitch are Living through Others In the work Great Expectations, by Charles Dickens, two characters live their lives through someone else. Miss Havisham and Abel Magwitch are both elderly and though someone else are able to obtain their goals that they are not able to complete themselves. Abel Magwitch lives his life through the protagonist Pip while Miss Havisham lives her life through the character Estella. Miss Havisham is an aged, mysterious lady who has much anger. This anger derives from her fiancÃÆ' ©e leaving the day of the wedding. This is the moment when she "stopped living" and decides to turn to a life of making other men miserable, just as her ex-fiancÃÆ' ©e had made her unhappy. However, Miss Havisham is too old to be able to hurt other men, so she decides to raise a child. Miss Havisham put Estella in such an environment where all Estella's compassionate feelings were erased and made very dull. Miss Havisham's influence also made Estella feel no remorse for those she hurt. Estella tells Miss Havisham, "If you had brought up your adopted daughter wholly in the dark confinement of these rooms, and had never let her know that there was such a thing as the daylightà ¢Ã¢â€š ¬Ã‚ ¦ and then, for a purpose, had wanted her to understand the daylight and know all about it, you would have been disappointed and angry?" (307). When Estella refers to the light and the dark she is referring to the light as love and compassion and the dark as the cruelty and the sense of a "stone heart." Estella, even as a young woman, cannot see or feel love because Miss Havisham has manipulated her to be just as she wanted, relentless and cold. Moreover, this personality allows Estella to ... .... When fighting with Miss Havisham, Estella says, "Only a little tired of myself." (305). It is later obvious that Estella is tired of not being happy and not being able to have any true feelings. Even though Estella and Pip were given everything they ever wanted, neither of them got fulfillment and true love from their guardians and both ended up being very melancholy. Dickens' point is to show the reader that people need more then just materialistic things to live and be happy; they need love and need to be able to feel compassion and love. This book can be considered a commentary on how the social system is misjudged because the people of the higher lifestyles are not necessarily happy even though they have most material things. This idea is important because it shows what is really needed to be happy and that is love and being able to be compassionate. Great Expectations - Miss Havisham and Abel Magwitch are Living through Great Expectations - Miss Havisham and Abel Magwitch are Living through Others In the work Great Expectations, by Charles Dickens, two characters live their lives through someone else. Miss Havisham and Abel Magwitch are both elderly and though someone else are able to obtain their goals that they are not able to complete themselves. Abel Magwitch lives his life through the protagonist Pip while Miss Havisham lives her life through the character Estella. Miss Havisham is an aged, mysterious lady who has much anger. This anger derives from her fiancÃÆ' ©e leaving the day of the wedding. This is the moment when she "stopped living" and decides to turn to a life of making other men miserable, just as her ex-fiancÃÆ' ©e had made her unhappy. However, Miss Havisham is too old to be able to hurt other men, so she decides to raise a child. Miss Havisham put Estella in such an environment where all Estella's compassionate feelings were erased and made very dull. Miss Havisham's influence also made Estella feel no remorse for those she hurt. Estella tells Miss Havisham, "If you had brought up your adopted daughter wholly in the dark confinement of these rooms, and had never let her know that there was such a thing as the daylightà ¢Ã¢â€š ¬Ã‚ ¦ and then, for a purpose, had wanted her to understand the daylight and know all about it, you would have been disappointed and angry?" (307). When Estella refers to the light and the dark she is referring to the light as love and compassion and the dark as the cruelty and the sense of a "stone heart." Estella, even as a young woman, cannot see or feel love because Miss Havisham has manipulated her to be just as she wanted, relentless and cold. Moreover, this personality allows Estella to ... .... When fighting with Miss Havisham, Estella says, "Only a little tired of myself." (305). It is later obvious that Estella is tired of not being happy and not being able to have any true feelings. Even though Estella and Pip were given everything they ever wanted, neither of them got fulfillment and true love from their guardians and both ended up being very melancholy. Dickens' point is to show the reader that people need more then just materialistic things to live and be happy; they need love and need to be able to feel compassion and love. This book can be considered a commentary on how the social system is misjudged because the people of the higher lifestyles are not necessarily happy even though they have most material things. This idea is important because it shows what is really needed to be happy and that is love and being able to be compassionate.

Thursday, January 16, 2020

Operations Strategy and Sustainability Essay

LensCrafters operations strategy is to provide high quality eye care services to customers throughout the US, Canada and Puerto Rico. LensCrafters is known for the ability to perform eye exams, prescribing sunglasses and eyeglasses, and production of the glasses on the premises for each customer. To maintain economic sustainability, LensCrafters goal in 1983, was to be the only optical eye care retailer to guarantee eyeglasses in less than an hour. Now, after 30 years, LensCrafters is considered one of the leading optical retailers known for their impeccable customer service, excellent products and some of the biggest names such as Armani, Coach, and Prada in frames (LensCrafters, 2014). They show a high degree of commitment to performance excellence by continually providing their customers with new technologies to improve eye care, customize prescriptions, and assist their customers in selecting the right frames. LensCrafters also offers expert care for their customers with proficient optometry doctors at every store. Through resource management they manage their assets effectively and efficiently being able to â€Å"Give the gift of sight† to millions of people all over the world through their OneSight charitable organization where they partner with local communities to provide permanent access to affordable eye care and eyewear in both the developed and developing world. Included in their sustainability initiatives they piloted a self-sustaining vision center in a school located in one of the poorest neighborhoods in Cincinnati, Ohio. In doing this, LensCrafters has put vision care right where people need it. In this school, getting an eye exam is as easy as walking down the hall instead of missing half a day of class or, for parents, missing half a day of work. Another way of maintain economic  sustainability is that LensCrafters love eyes and care about the people behind them. LensCrafters’ customer benefit package includes providing goods and services that meet the needs of individual customers. They have conveniently located branches, professional employees, the latest eye-exam equipment and eyewear accessories to meet the different tastes of their loyal customers. LensCrafters portray their commitment through honest care for their customer’s eyes and constantly are determined to improve the experiences of their customers. LensCrafters associates receive training in personalized service to ensure their customer’s experience is valued. LensCrafters will continue to put their customers first to maintain their competitiveness and customer loyalty. For social sustainability, LensCrafters have their branches conveniently located in highly populated areas like shopping malls. This ensures that they reach their target market faster. The stores designed with economically to provide the best customers service from the initial exam to the final fitting of the glasses. They have on-site fully equipped laboratory with the latest machinery and encourage their employees to interact with their customers in the eye-exam rooms and â€Å"fitting stations† (Collier & Evans, 2013). The walls of their stores have the certificates and degrees of their optometrists and technicians demonstrating to the customers that competent staff is serving them. Communication is consistent between the customer and staff throughout their eye care purchase. Operations Management and Challenges The operations management at LensCrafters has a strategy that staff follows in order to provide their customers with high quality service and products. LensCrafters requires their employees to possess the required skills and knowledge for optimal work productivity by utilizing their time with the customers effectively and efficiently. Laboratory technicians have the needed certifications for their line of work and all other employees undergo training before and during their period of employment. The employees at LensCrafters offer unsurpassed services because they are well motivated with rewards and employment recognitions from the operations management team. One of the challenges of that face operations management at LensCrafters is the changing of customer expectations. Many want designer frames that they have seen on other people this could be a discontinued style or require  additional time to acquire the glasses. Another challenge is changing technology. The operations management at LensCrafters stays aware of the newest technologies and takes the time to research the equipment to determine if it would make a substantial change in their work processes and customer service. Value Chain The value chain at LensCrafters begins with the gaining the customer through preproduction services such as the Customer Benefit Package that includes providing goods and services that meet or exceed the needs of individual customers. LensCrafters also provide their customers with impeccable customer service, excellent products and some of the biggest names such as Armani, Coach, and Prada in frames (LensCrafters, 2014). LensCrafters accepts vision plans from numerous insurance companies that major companies offer to their employees. If customers do not have insurance, LensCrafters can set up a payment plan with the customer. LensCrafters offers promotions such as buy one pair of glasses and get the second one-half off. Following the preproduction phase is the primary production processes. Once the customer makes the decision to come into LensCrafters, the employees provide high-quality services. Once the eye exam is completed, an associate helps the customer select the frames that they like the best. The associate accompanies the customer to the appropriate station for their frames and selects various frames in all shapes and colors. An associate will capture pictures of the customer in their selected frames using LensCrafters own â€Å"myLook† camera application LensCrafters, 2014). Once this is completed, the associate and customer compare the photos side-by-side. Once the customer has selected the frames, the associate gives the customer’s prescription and frame selection to the lab to create the customized glasses. Value is created with the customer by the high quality customer service, customized prescription glasses, and convenient location. Once the glasses are ready for the customer to pick up, the customer comes in and the associate shows them the glasses. The associate adjusts the frames to fit the contours of the customer’s face. Then the associate attaches LensCrafters unique â€Å"FitSensor† (LensCrafters, 2014) that creates clear guide points for the AccuFit Digital Measurement System. The FitSensor software measures the location of the customer’s pupils and spacing of their eyes relative to  their frames. Using these measurements, the associate is able to determine the best placement of the customer’s eyeglasses with five times the precision of manual eyeglass measurements. Performance Measurements Performance measurements that can be used to measure LensCrafters’ service-delivery system design include business location and servicescape. Location is imperative when it comes to accessing the target market. LensCrafters has branches in the most convenient places for the sake of their customers. LensCrafters’ needs to ensure that they are located near their customers to continually increase their sales and strengthen customer relations. Every LensCrafters has the same or similar store layout, job design, services technology figures and delivery services. LensCrafters has up-to-date technology in their equipment in laboratories, technicians, optometrists, eye examination areas and fitting station. A service process leads to an outcome which results in the customer being either happy or unhappy with the service experience. It is the role of ‘delivery’ to ensure that the expected service outcome is received by the customer. The service delivery design for LensCrafters includes facility location and layout making the customer experience more efficient, and keeping in step with the newest technology, including designing their own technologies to make the experience at LensCrafters unique. The servicescape of LensCrafters is designed to provide the customer with the sense of quality and professionalism. The store layout is open and uncluttered. It store is carpeted and has professional frame display areas for men, women, and children. Modern furniture adorns the retail area and up-to-date equipment is seen in the laboratory. The store is brightly lit to attract attention to the display cases. The store display cases, eye examination area, and fitting stations are placed in the areas where the customers and service providers inter-act frequently. Types of Technology Technology allows LensCrafters to stay committed to providing innovative eyewear technology. They have developed several new technologies of their own with their AccuFit Digital Measurement System that takes measurements to fit the eyeglasses to the customer’s face. They also developed the LensSimulator that allows customers to view and compare a broad variety of  lens choices. Another unique technological advancement of LensCrafters is the â€Å"myLook† camera application that allows the customer to seem themselves in several pairs of frames to see which looks best on their faces. LensCrafters provide their customers with unique and innovative technologies that give them an edge over their competition and keeps the competition anticipating the next innovative process. References Collier, D. A., & Evans, J. R. (2013). OM4. Mason, OH: South-Western Cengage Learning. Print. Lenscrafters (2014). Retrieved May 5, 2014 from http://www.luxottica.com/en/retail-brands/lenscrafters LensCrafters (2012). About LensCrafters. Retrieved May 5, 2014 from http://www.lenscrafters.com/eyeglasses/7/about/company-history-about-lenscrafters LensCrafters (2014). Eyeglasses. Retrieved May 7, 2014 from http://www.lenscrafters.com/lc-us/eyeglasses LensCrafters Eyes a Central Vision with PCMS’ Retail Solution (2010). Retrieved May 7, 2014 from http://www.pcmsdatafit.com/files/casestudy/PCMS_and_Lenscrafters_Case_Study_(US).pdf

Wednesday, January 8, 2020

Becoming A Knight Was A Long And Difficult Process

Becoming a knight was a long and difficult process. a person to become a knight would start training as a child somewhere near 7 years of age. Knights in training had to learn things like sword techniques, protection and bravery. The first rules taught in early childhood where things such as rules and basic education which were usually taught at home. Then from 7 to 14 they would be given the role of Medieval page, this page was the duty of waiting at a table, care for the kings clothes and help them when dressing. The page also meant they would act like servants of the castle and being given or recognised as receiving the page meant getting a uniform which would vary in coulor and pattern due to age. A medieval squire was like a servant to a knight. The role of being a squire was the next step to becoming a true knight and was very important. The purpose/duties of becoming a squire were to learn from the knights, for example they learned things such as Chivalry, the rules of Heraldr y, horsemanship and proper use of weapons and skills of a knight. They also had to become involved in other castle trainings such as jousting and music. Finally after a long period of time through the teaching and practices of becoming a Knight, there training would be complete and celebrated at a ceremony. The ceremony consisted of the now coming knight being dubbed with these words â€Å"Arise, sir Knight† This marked their final step to KnightHood. Knights didn’t wear normal clothing as everyoneShow MoreRelatedCase Study : Managing Ethical Organization1377 Words   |  6 PagesNike brand was created in 1972, and renamed to Nike in 1978, and has since grown to be the largest worldwide seller of athletic goods, with approximately 168 Nike stores in the United States and a presence in about 160 countries. 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Would you want to know about every detail a person has experienced in their lives? Even when they flipped burgers in aRead MoreWork Is a Source of Satisfaction and Joy for Individuals2122 Words   |  9 Pageswill be referring to Rosen (1988), Ackoryd and Crowdy (1990) and Knights et al (1982), by introducing some of the possible reasons why individual work. Additionally in Section Two of the essay, I will explore the positive aspects relating to work and how these aspects can play a part in relations to the individuals emotionally, physically and mentally, by drawing upon Jackall (1988), Rosen (1988), Ackroyd and C rowdy (1990), Knights and Roberts (1982) and Jackson and Carter (2000). Furthermore inRead MoreAnalysis Of Geoffrey Chaucer s The Canterbury Tales 1697 Words   |  7 Pagesmostly receipts and some fill in the blank. 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Best stated by Henry Hudson (1911) in his character study of Lear: â€Å"We see in him something of constitutional rashness of temper, which, moreover, has long been fostered by the indulgences and flatteries incident to his station, and which, through the crippling’s of age, is now working loose from the restraints of his manlier judgment.† King Lear has been portrayed as many things throughout time and in

Tuesday, December 31, 2019

The Quintessential Negative Utopia in George Orwells...

The Quintessential Negative Utopia in George Orwells 1984 1984 is George Orwells arguably his most famous novel, and it remains one of the most powerful warnings ever made against the dangers of a totalitarian society. George Orwell was primarily a political novelist as a result of his life experiences. In Spain, Germany, and Russia, Orwell had seen for himself the peril of absolute political authority in an age of advanced technology; he illustrated that peril harshly in 1984. Orwells book could be considered the most acknowledged in the genre of the negative utopian novel. The mood of the novel aims to portray a pessimistic future. This prospect is to show the worst human society imaginable and to convince readers to avoid any†¦show more content†¦In Newspeak, Orwell postulates a language that will make rebellion impossible, because the words to conceive of it will cease to exist. With doublethink--the ability to hold two contradictory ideas in ones head simultaneously and believe in them both--Orwell conceives of a mental mechanism that explains peoples willingness to accept control over their memories and their past. Doublethink is crucial to the Partys control of Oceania, because it enables the Party to alter historical records and pass off the altered records as real to a populace that ought to know better; because of doublethink, the populace does not know better, but is able to accept the Partys version of the past as real. The protagonist is Winston Smith; a minor member of the ruling Party in near-future London, Winston Smith is a thin, frail, 39 year-old-man who wears blue Party coveralls. Winston is sick of the Partys rigid control over his life and world, and begins trying to rebel against the Party. By writing defiant thoughts in a secret diary and starting an illegal affair with Julia, Winston is guilty of these societal crimes. Julia is a beautiful dark-haired girl working in the Fiction Department at the Ministry of Truth. She enjoys sex, and claims to have had affairs with dozens of Party members. Winston is a fatalist, harboring no illusions about his chances of rebelling successfully: the moment he begins to write in his

Monday, December 23, 2019

Queer Representation Of All Ages Media Essay - 2163 Words

Queer Representation in All Ages Media Growing up as a Catholic, Puerto Rican gay boy in the 90s and early 2000s, I struggled to discover my queer identity as well as queer representation in the media I consumed. Being gay was something that was never discussed. If it was brought up, it was usually in hushed tones (I remember being introduced to my uncle s close friend each holiday) or as something negative (I still remember the sting of being called a faggot in elementary school). This reflected exactly how homosexuality was portrayed in media at the time. Queer characters and homosexuality were at best portrayed in codified, blink-and-you ll-miss it labels and affectations, or at worst, something to laugh at, pity or even hate. As someone who still regularly watches reads comics, watches Saturday morning cartoons and plays video games, it is so exciting to discover the lengths of progress that has been made in queer representation in all ages media. In this paper I hope t o detail the highs and lows of LGBTQ representation in all ages media and highlight the impact of media representation. Before celebrating the strides of queer representation in all ages media, it is important to look back at queer representation in the past. The late film scholar Vito Russo painstakingly researched the evolution of queer representation in cinema in his landmark book The Celluloid Closet. In both the book and the documentary based of the book, Russo details theShow MoreRelatedQueer Representation Of All Age Media Essay2321 Words   |  10 Pages Queer Representation in All Age Media Growing up as a Catholic, Puerto Rican gay boy in the 90s and early 2000s, I struggled to discover my queer identity as well as queer representation in the media I consumed. Being gay was something that was never discussed. If it was brought up, it was usually in hushed tones (I remember being introduced to my uncle s close friend each holiday) or as something negative (I still remember the sting of being called a faggot in elementary school)Read MoreThe Media And Its Effect On Society1622 Words   |  7 Pagesicons of our day, many people in our technological and media influenced days look toward television, film, books and other forms of arts. However, representation is not always fair nor is it proper when it comes to certain groups of human society. Many people who struggle with discrimination in their daily life, struggle with finding proper and real representation in our mainstream media. Minority representation in today s mainstream media has been lacking for generations as suggested by the lowRead MoreThe Rights Code Of The United States1355 Words   |  6 Pagesincreasing acceptance of the LGBT+ community can be attributed to the increased representation within media, the country’s multicultural background, and the birth of a new and more accepting generation. Media has always been highly influential in our society; it’s carefully constructed in order to show certain values, beliefs and messages. When viewers are exposed to topics they have little experience or knowledge in, media can especially play a large role in shaping their own opinions. It has been shownRead MoreSex Sexuality And Its Effect On Society1458 Words   |  6 Pagescontrolling sex. In regards to same-sex acts and sexuality, space can be broken down into three main types: geographical space, physical space, and mental space. 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Dom ended up invited himRead MoreRepresentation Of Queer Characters On Children Television3821 Words   |  16 PagesAlexis Chorley Professor Denny English 211 April 25, 2015 Thesis: Representation of queer characters on children television has often been done in the form of jokes, but should be a normal and healthy occurrence so kids can grow up understanding that it s okay and not something to be laughed at. I. Early cartoons have little positive representation of queer characters, and normally has queer characters posed as a joke. a. Two of the first known sissy trope characters come from the 1930Read MoreHomosexual Roles And Its Effect On Society1597 Words   |  7 Pagesthemselves with a lack of diverse stories or representation, with many of them sinking into the similar tropes and conventions, leading them to be heavily criticised by individuals who identify as homosexual. By exploring films throughout history that include homosexual characters in various ways, an understanding can be made on how homosexual roles are typically conveyed and represented in cinema, whether this is positive or negative. Representation is a significant part of society today, withRead MoreThe Internet, And Media Globalization Essay2172 Words   |  9 Pageseight, nine, ten, and eleven of Media in Society: A Brief Introduction delve into the concepts of pop culture, representations in narratives, the evolution of the internet, and media globalization. First of all, chapter eight informs the reader about how the media contributes to influencing culture in today’s generation with entertainment and art. Chapter nine then discusses the various representations and stereotypes in narratives and how they influence the media. Then, chapter ten goes into detailRead MoreExploring The Strengths And Weaknesses Of The Term Queer 2598 Words   |  11 PagesCritically assess the strengths and weaknesses of the term ‘‘queer’’ in relation to film analysis, drawing on academic debates and one or two films of your choice. The term ‘queer’ has been used in varying formats and definitions over the past century; it’s a generational and geographical term that changes meaning dependent on the individual. Within society and film, the changing viewpoints have increased homonormativity; where ‘queer’ norms, become interlaced with the mainstream. Within this essayRead MoreOrange Is The New Black Essay1808 Words   |  8 PagesNew Black has started to redefine various gender and sexuality expectations that have been concreted in to media for many years. Women are not always portrayed genuinely in mainstream media, many television shows place women on a sexualized pedestal, where they are subject to male gaze due to hegemonic femininity representation. Diane Ponterotto (2016) describes how male gaze can affect media, and social notions, â€Å"Through the male gaze, the female body becomes territory, a valuable resource to be